Brian Clark originally shared this post:Remember when the news broke that Go Daddy supported SOPA/PIPA, and Name Cheap jumped all over it by offering a promo code for people who wanted to transfer their domains? That's one example of newsjacking, and it can bring you tons of media exposure if executed correctly.Today's IMfSP podcast features David Meerman Scott, author of the books Newsjacking and The New Rules of Marketing and PR. This is good stuff, so tune in.David Meerman Scott on Newsjacking Your Way to Tons of Media Exposure | CopybloggerWhat if getting big PR and media exposure were no longer out of your reach or budget? David Meerman Scott just might be able to help you out ...

Brian Clark originally shared this post:Remember when the news broke that Go Daddy supported SOPA/PIPA, and Name Cheap jumped all over it by offering a promo code for people who wanted to transfer their domains? That's one example of newsjacking, and it can bring you tons of media exposure if executed correctly.

Today's IMfSP podcast features David Meerman Scott, author of the books Newsjacking and The New Rules of Marketing and PR. This is good stuff, so tune in.David Meerman Scott on Newsjacking Your Way to Tons of Media Exposure | CopybloggerWhat if getting big PR and media exposure were no longer out of your reach or budget? David Meerman Scott just might be able to help you out ...